I believe that my prototypical customer consists of a wide range of people. Everyone sleeps on a mattress so it just comes down to who cares more about spending money to get a good nights rest. I think that males are the ones who are more willing to spend money to accomplish something like that. Also, someone who is more active and middle aged is more likely to not sleep as well or have back issues from being active. So the person I created in my mind fits the picture below. As far as their political views and what car they drive, I would honestly be biased and say they are republicans who drive trucks. But that's just because that fits me. Really and truly I have such a wide range of customers that they will all share all kinds of different views.
No comments:
Post a Comment